6BU024 Assignment brief 24_25-3 (3)

6BU024 Assignment brief 24_25-3 (3)

Assignment Brief Template 24/25 โ€“ 6BU024 Global Context for Multinational Enterprises

Topic

Detail

Academic year / semester

2024/25 Semester 1

Module code and title

6BU024 Global Context for Multinational Enterprises

Module Leader

Eun Sun Godwin

Assignment name

Report

Assignment type

Report

Assignment weighting and size

100%, 3500 words, excluding bibliography and appendices, +/- 10%ย 

Assessment unpacking video location

Assessment Information & Support Topic, on the Assessment Information and Support Page

โ€˜Whatโ€™s my assignment?โ€™ unpacking date (if applicable)

Week 1 – see the Schedule of Module document on the Module Introduction Topic, on the Introduction to the Module and Overview Page for the session details

Formative submission date (if applicable)

See Canvas front page

Formative submission method (if applicable)

Upload to Canvas โ€“ see Assignment Tab in Canvas for details

Formative feedback date (if applicable)

To be discussed in class

Summative (i.e., final) submission date

See Canvas front page and Assignment Tab โ€“ 2PM 8th Jan 2025

Summative submission method

Online in Canvas

Assignment requirements

This is a report on evaluation of MNEsโ€™ behaviour and their impact on sustainability and relevant policy implication.

Critically evaluate the impact of globalisation and the role of MNEs on ONE of the following sustainability areas.

  • Economic Sustainability
  • Social Sustainability
  • Environmental Sustainability

In your discussion, please choose ONE HOST COUNTRY (e.g., Bangladesh) and ONE INDUSTRY (e.g., garment industry). You need to address the following questions for the report (please note that the wordcount in the bracket is a suggested one):

1. Analyse how neoliberalism has shaped current globalisation and international governance on business (e.g., trade, foreign investment) (20% 700-800 words)

2. Critically evaluate the impact of globalisation and MNEs on your chosen sustainability area (i.e., ONE of economic/social/environmental sustainability) with an example of your chosen host country and industry. In your discussion, please consider how the globalization, MNE motivation of investment and the consequence of MNEs behaviour in the host country are connected. (40%; 1,300-1,500 words)

3. Link your evaluation on the impact of globalisation and the role of MNEs on sustainability in question 2 to one of the UN SDGs. Assess how globalisation and MNEs can deter from or help to achieve your chosen SDG. Please make sure you chose an appropriate goal in relation to your choice of sustainability, country and industry (15% 500-600 words)

4. Provide policy implication based on your main analysis from the questions above โ€“ this can be either national or international (15% 400-500 words)

Your arguments should be supported by appropriate data and theories/concepts. You are also expected to use an appropriate structure for a report and adequate references in compliance with the Harvard format (10%)

Important!

  • You need to CHOOSE ONE sustainability area
  • You need to CHOOSE ONE host country
  • You need to CHOOSE ONE industry

Second and Third Attempt Students Onlyย 

You are required to re-work your original submission taking account of the detailed feedback and feedforward provided on your original submission. Once you have made the changes required, please highlight the additional and changed work before re-submission.

Learning outcomes

LO1 Identify and analyse the debate on the consequences of globalisation

LO2 Critically evaluate the impact of the globalisation on MNEs and their strategic behaviour

LO3 Critically appraise the impact of MNEs on the global socio-economy

Assessment criteria
(see rubric below for performance criteria)

Analyse how neoliberalism has shaped current globalisation and its impact on business โ€“ 20%

Critical evaluation of globalisation and MNEs on sustainability โ€“ 40%

Critical assessment of the impact of globalisation and MNEs on UN SDGs โ€“ 15%

Policy implication based on the analysis โ€“ 15%

Presentation, clarity of writing and Harvard referencing โ€“ 10%

Characteristics of a good submission

Use materials and theories from the module Canvas and lectures to support your work.

Critical theory applications and analysis rather than description

Answer every element of the questions.

Additional instructions

All submissions must be uploaded via Canvas; paper and email submissions will NOT be marked.

Appendices and the reference list are NOT included in this word limit.

Always keep a copy of your drafts and a file of working documents. There may be circumstances โ€“ for example, if there are questions relating to the academic integrity of your work โ€“ where you may be asked to submit the evidence of your work and meet with your tutor to answer questions about your submission.

Professional Body requirements

N/A

University regulations

Universityโ€™s Academic Regulations

Academic Integrity Policy

Level and Mark Descriptors

Support

Student Support and Wellbeing

Study Guides

Skills for Learning โ€“ Introduction to Academic Study Skills

Academic English Language Skills

You should also refer to your Course and Module Guides

Date by which feedback will be provided

In line with current University guidelines

Feedback format

Written feedback on Canvas.

Resit details

The Resit requirement for this assignment is to provide a rework of the original submission, with additions and amendments highlighted, to indicate where you have applied the feedback received.

The resit will be due in the Semester 1 resit period and the actual date will be available on Canvas approximately 6 weeks after the submission for the first assessment submission.

Assessment Rubric

Assessment criteria

70-79% Excellent

80-89% Outstanding

90-100% Exceptional

Those with excellent quality of work at the level of publication will be granted over 80% in each element

60-69% Very good

50-59% Good

40-49% Sufficient

30-39% Insufficient

0-29% Poor

Analyse how neoliberalism has shaped current globalisation and its impact on business (20%)

The issues were very well discussed in a thorough analytical manner to evaluate the relationship between neoliberalism and globalisation.

Very detailed and original interpretation of the data and/or phenomenon assessing impact of globalisation on business

The issues were largely discussed in an analytical manner to evaluate the relationship between neoliberalism and globalisation.

Relevant and accurate interpretation of the data and/or phenomenon assessing impact of globalisation on business

Some relevant issues identified to evaluate the relationship between neoliberalism and globalisation covering most of the areas mentioned in the question, but some less relevant information given too much prominence.

Accurate but largely descriptive explanation of the data and/or phenomenon to assess impact of globalisation on business

The range of issues to evaluate the relationship between neoliberalism and globalisation are limited whilst only a few relevant issues identified.

Some accurate description of data and/or phenomenon to assess impact of globalisation on business

Hardly any relevant issues identified on neoliberalism and globalisation

Largely incorrect understanding of the data and/or phenomenon to measure the impact of globalisation on business

No learning outcomes and / or assessment criteria met. Questions not answered. Content lacking in relevance; materials and ideas do not show any understanding of concepts, theories and context. Wholly descriptive. No attempt at analysis or evaluation. No linkage of ideas. No evidence of engagement with any of the module materials. Little attempt to engage with the assignment brief.

Critical evaluation of globalisation and MNEs on sustainability 40%

A wide range of relevant issues identified covering all the details in the question

Demonstrating an ability to question and critique these ideas to a relevant extent such as thoroughly appreciating both critiques and proponents of the idea.

Clear evidence of strong critical judgement, independent thinking and originality in the use of concepts and theories

A good range of relevant issues identified covering all the details in the question

Demonstrating some ability to question and critique ideas by presenting both critiques and proponents of the idea.

A good attempt has been made in theory and concept application (i.e. largely relevant and accurate).

Some relevant issues identified but some less relevant information given too much prominence.

Limited ability to question and critique ideas. Perhaps focused too much on one side of argument.

Largely descriptive explanation of the theories and concepts with limited application.

Range of issues limited whilst only a few relevant issues identified. Perhaps some details in the question are missing

No ability to question and critique ideas with largely descriptive repetition of arguments.

Some irrelevant or inappropriate theories to the topic.

Hardly any relevant issues identified apart from mentioning MNEs or globalisaiton.

Answer based largely or wholly on own viewpoint or assertion.

Hardly any theories, models and frameworks were introduced.

Very repetitive of taught input. No theory used, or where it is present, reliant on extensive quoted passages. No development or application of theory to contextual issues. No recognition of the complexity of the subject. Lacks critical analysis.

Critical assessment of the impact of globalisation and MNEs on UN SDGs 15%

Very detailed and original interpretation of the data and/or phenomenon to measure issues in the chosen area.

The link between impact of globalisation and MNE in relation to the chosen goal were very well discussed in an analytical manner such as thoroughly assessing other alternatives.

Relevant and accurate interpretation of the data and/or phenomenon to measure issues in the chosen area.

The link between impact of globalisation and MNE in relation to the chosen goal were largely discussed in an analytical manner by suggesting some alternatives.

Accurate but largely descriptive explanation of the data and/or phenomenon to measure issues in the chosen area.

Discussion on the link between impact of globalisation and MNE in relation to the chosen goal apparent but largely descriptive.

Some accurate description of data and/or phenomenon to measure issues in the chosen area.

There is hardly any discussion on the link between impact of globalisation and MNE in relation to the chosen goal.

Largely incorrect understanding of the data and/or phenomenon to measure issues in the chosen area.

No comment on the link between impact of globalisation and MNE and SDGs

No evidence of engaging with SDGs. No relevant theory used to support the plan or assertions made. No engagement with the assignment brief.

Policy implication based on the analysis

15%

Strong application of appropriate theory to understand appropriate policy implications addressing all the issues figured out.

Sound understanding of the issues and the relevant policy implications addressing most of the issues figured out.

Some knowledge in policy application and suggestions but largely descriptive

Some irrelevant or inappropriate policy implication.

Largely general and not connected to the issues

Very general policy discussion which is not related to globalisation, MNEs or SDGs.

This part is missing or too brief.

Presentation, clarity of writing and Harvard referencing

10%

Excellent presentation, clearly laid out, well structured. Clear writing style with few or no errors in spelling, punctuation, grammar or syntax. Logical progression of argument and sequencing of ideas. Harvard referencing is complete and accurate throughout both the text and reference list.

Very good presentation, layout and structure. Clear writing style with limited errors in spelling, punctuation, grammar and/or syntax. Evidence of developing arguments and ideas. Harvard referencing is complete and accurate throughout

Good presentation, layout and structure. Writing style may need further clarity and may have some repeated errors in spelling, punctuation, grammar or syntax. Harvard referencing is correct and could be more consistently applied.

Presentation, layout and structure are sufficient. Writing style lacks fluency and clarity with repeated errors in spelling, punctuation, grammar and syntax.

Some attempt at referencing source material using Harvard Referencing but limited list which needs to be applied consistently and correctly.

Inaccurate Harvard referencing including references list.

Poor structure or sequencing of ideas. Little evidence of sufficient grasp of learning outcomes.

Few or no references evident, and where present are inaccurate.

Very poor structure or sequencing of ideas. No evidence of sufficient grasp of learning outcomes.

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